I KEEP …HOW GOOGLE MAKES WANDERING…. THOSE BIG BUCKS!!!!

Many of us always keep wandering……how Google earns so much of money merely by throwing few pages to our computer screen!!!

Today whenever you are trying to search for something, the first thing that comes to mind is ‘Google it’. Google has provided Internet users with loads of valuable products and facilities.

                                                                                                                                                                Some of them are-

Ø  Google Search Engine

Ø  Gmail

Ø  You tube

Ø  Orkut

Ø  Google Adsense

Ø  Google Adwords

Ø  Blogger

Ø  Google Maps

Ø  Google Earth

Ø  Google News

Ø  Google Analytics

Ø  Android (operating system)

Let us see what these things are-

Ø  GOOGLE ADSENSE- Google Adsense is a CPC (cost-per-click) advertising program that allows publishers (anyone wanting to put ads on their websites) to insert a small amount of HTML into their sites and have ads appear that are targeted and relevant to the content of the site.

Ø  - Google also shows sponsored results for images under Sponsored Links above the rest of the results. These are also a means to earn a lot of money for Google.

Ø  -I guess you all are familiar with the word…… Google displays text and banner ads (Google Adsense) on Orkut profiles and pages.

Ø  - Google makes money (and justifies giving away the OS) by licensing the Google Apps that come on most Android phones (but not all). Apps like Gmail, the Android Market, Google Search, and others come in something called GAPPS. The Market is really where Google is interested. Sure, the other GAPPS add value to the phone (hence why carriers license their inclusion on Android-powered phones), but Google is making money with every app sold through the Market. Even free apps make Google money. Developers have to pay to have an account to list their apps under. Even ad-sponsored apps are likely using Google Mobile Ads, so Google’s getting revenue from that source as well.

Ø  - Google displays text and banner ads (Google Adsense) on YouTube videos and sidebar of YouTube pages.

                                          Hope this information will be beneficial to you.

Written by KRISHNA RAJPUT (IT FACULTY)